Team Training

Your team learns on your numbers.

Marketing training built on solid fundamentals, then tailored to your goals and your own data. So what your team learns shows up in your results, not just their certificates.

Standard

"Open rates are inflated by Apple Mail. Judge emails on clicks and revenue per recipient."

Tailored

"You said opens are your problem. For a gifting brand, clicks on occasion emails are usually the real gap."

Connected

"Your 'engaged' segment opens at 79% but clicks at 0.48%. Your repeat customers earn four times as much per email."

One lesson, three layers. Example figures from our sample course.

The problem

Training that never reaches the account.

Most team training teaches the theory and stops. People finish the course, go back to the same account, and nothing changes, because nobody connected the lesson to the numbers in front of them.

  • Platform academies are free but generic.They teach the tool, not your business.
  • A senior hire to coach the team costs £60–100k a year.Too much for most growing brands.
  • Your team is capable but stuck.They have real problems and no one to show them how the theory applies.
Three ways to train your team

Same foundation. More of your business in every layer.

Standard

£49–149per learner
  • Core course for one role or channel
  • Quizzes, templates and a practical project
  • Start the same day

For new or junior team members building the fundamentals.

Buy a course

Tailored

£300–750per course
  • Everything in Standard
  • A layer built around your goals, known problems, customers and calendar
  • Set up from a 30-minute intake call

For teams with a clear problem to fix, like low click rates or wasted ad spend.

Start a Tailored course
Most impact

Connected

£149–399per month, plus £495 setup
  • Everything in Tailored
  • Read-only access to your platform, so every example uses your own numbers
  • Refreshed monthly, with new problems flagged
  • Included with a Retained Coach

For teams who want training and an ongoing health check of their account.

Book a free call

Courses available: Email marketing (Klaviyo) · Paid search · SEO foundations · Project management for marketing teams · Running retainers. Connected works with Klaviyo, Google Analytics, Google Ads, Meta Ads and Shopify.

How Connected works

From intake to results in five steps.

  1. Intake

    We agree the learner, the goal and the problems you already know about.

  2. Connect

    You grant read-only access. We pull 12 months of performance data.

  3. Build

    Your numbers, best and worst campaigns, and exercises go into the course. A person checks every figure.

  4. Learn and prove it

    Before each review, your team answers questions about their own data.

  5. Refresh

    Numbers update monthly. New problems are flagged and become the next exercise.

What the first pilot found

Building the course found the problems.

We built a Connected email course for a marketing assistant at a £10m UK gifting brand. The data review alone surfaced:

0.65%

Campaign click rate behind a 66% open rate. The problem was clicks, not opens.

3×

More revenue per email from loyalty members, the most under-used audience.

59k

Post-purchase emails that earned almost nothing in a year.

−⅓

Drop in a key automation's volume after a change, weeks before peak.

The pilot's measure of success is campaign click rate, from 0.65% towards 0.85% within 60 days. Results will be published here.

Try it

See the layers for yourself.

Set it up for your own business. Enter your website and the course picks up your logo and brand colours, then tailors itself to your goals and the person learning. The platform connection is simulated with sample numbers.

It's the full course: 15 modules, quizzes, templates and a 30-day project.

Try it with your business
Your data

Read-only. Totals only. Yours to switch off.

  • Read-only accessWe never send, edit or change anything in your account.
  • No customer recordsCourses use campaign, flow and channel totals. No names, emails or orders.
  • Private to your teamYour course is shared only with the people you choose.
  • Disconnect any timeAccess ends when you remove it or cancel.
  • Agreement firstA data processing agreement is signed before anything is connected.
  • No platform? No problemReport exports work too, if you'd rather not connect.
Questions

Before you start.

Who are the courses for?

Marketing assistants, executives and managers in growing ecommerce and retail brands, and founders who do the marketing themselves.

How long does a course take?

About 5–8 hours of study, spread over four weeks with a practical project. Most people do one or two modules a week.

How quickly is a Tailored or Connected course ready?

Usually within a week of the intake call, or of access being granted for Connected.

What if we don't use one of the listed platforms?

Tailored works with any platform. For Connected, we can usually work from report exports instead of a direct connection.

How is this different from coaching?

Training builds the skill on your own numbers. Coaching helps you and your team decide what to do with it. Connected is included in a Retained Coach engagement, so the two work together.

Can we cancel Connected?

Yes. It's monthly, and access to your platform ends when you cancel.

Start a Tailored course

Tell us what you want to fix.

We'll reply within two working days with a short call to agree the details and a fixed price.

No payment now. We'll confirm scope and price first.

Train the team you already have.

Book a free call. We'll look at where your team is stuck and which course, if any, would fix it.

Book a free call