Standard
- Core course for one role or channel
- Quizzes, templates and a practical project
- Start the same day
For new or junior team members building the fundamentals.
Buy a courseMarketing training built on solid fundamentals, then tailored to your goals and your own data. So what your team learns shows up in your results, not just their certificates.
"Open rates are inflated by Apple Mail. Judge emails on clicks and revenue per recipient."
"You said opens are your problem. For a gifting brand, clicks on occasion emails are usually the real gap."
"Your 'engaged' segment opens at 79% but clicks at 0.48%. Your repeat customers earn four times as much per email."
One lesson, three layers. Example figures from our sample course.
Most team training teaches the theory and stops. People finish the course, go back to the same account, and nothing changes, because nobody connected the lesson to the numbers in front of them.
For new or junior team members building the fundamentals.
Buy a courseFor teams with a clear problem to fix, like low click rates or wasted ad spend.
Start a Tailored courseFor teams who want training and an ongoing health check of their account.
Book a free callCourses available: Email marketing (Klaviyo) · Paid search · SEO foundations · Project management for marketing teams · Running retainers. Connected works with Klaviyo, Google Analytics, Google Ads, Meta Ads and Shopify.
We agree the learner, the goal and the problems you already know about.
You grant read-only access. We pull 12 months of performance data.
Your numbers, best and worst campaigns, and exercises go into the course. A person checks every figure.
Before each review, your team answers questions about their own data.
Numbers update monthly. New problems are flagged and become the next exercise.
We built a Connected email course for a marketing assistant at a £10m UK gifting brand. The data review alone surfaced:
Campaign click rate behind a 66% open rate. The problem was clicks, not opens.
More revenue per email from loyalty members, the most under-used audience.
Post-purchase emails that earned almost nothing in a year.
Drop in a key automation's volume after a change, weeks before peak.
The pilot's measure of success is campaign click rate, from 0.65% towards 0.85% within 60 days. Results will be published here.
Set it up for your own business. Enter your website and the course picks up your logo and brand colours, then tailors itself to your goals and the person learning. The platform connection is simulated with sample numbers.
It's the full course: 15 modules, quizzes, templates and a 30-day project.
Try it with your businessMarketing assistants, executives and managers in growing ecommerce and retail brands, and founders who do the marketing themselves.
About 5–8 hours of study, spread over four weeks with a practical project. Most people do one or two modules a week.
Usually within a week of the intake call, or of access being granted for Connected.
Tailored works with any platform. For Connected, we can usually work from report exports instead of a direct connection.
Training builds the skill on your own numbers. Coaching helps you and your team decide what to do with it. Connected is included in a Retained Coach engagement, so the two work together.
Yes. It's monthly, and access to your platform ends when you cancel.
We'll reply within two working days with a short call to agree the details and a fixed price.
Book a free call. We'll look at where your team is stuck and which course, if any, would fix it.
Book a free call